Smirnoff is one of the largest vodka brands in the world. Smirnoff has many different flavors and is found everywhere. I wanted to have a different approach than other vodka brands have had for poster ads. I wanted to show off three of their flavors that I think sound tasty.
For this student project, I wanted to show the different flavors of vodka from Smirnoff. Other ads I had found made their brand look fancy and expensive. I wanted to make Smirnoff look more “Exclusively For Everybody”. Using brighter colors and more textures.
I learned that photoshopping backgrounds out of clear bottles is very hard to do. I did have fun taking all the pictures of the bottles. Adding the cap to the background makes it feel higher-end yet still shows that anyone can afford this bottle. I think this was a great way to show off some of Smirnoff's brands.
I had a really rough time with this photoshoot. I took several photoshoots with different props and different backgrounds. I was determined and I came up with an amazing poster series
